INTERNET MARKETING
Open Design develops and implements short-term and long-term internet marketing strategies for its clients that form a central component of successful market strategy and branding.
Search Engine Optimization (SEO)
Search engines like Google, Yahoo and Bing play a major role in delivering content to internet users. Website visibility is determined to a great extent by search engine indexing, and Search Engine Optimization is the foundation to a long term marketing strategy.
Open Design balances on-page optimization with the user experience so that human visitors and search engine robots alike can get the most from our clients' websites.
Electronic Newsletter Marketing
Marketing to potential and existing customers has never been as easy as it is today. Electronic newsletters enable businesses to provide industry news, company news and useful product information and education that readers value, while simultaneously strengthening the relationship between business and potential and return customers.
Open Design offers electronic newsletter marketing solutions without the monthly subscription fees or per email transaction fees.
Pay Per Click (PPC)
Search engines are the advertising and marketing hubs for the internet and largely determine product visibility. Unlike search engine optimization, which requires a period for the optimization to propagate through the search engines, search engine marketing (PPC) provides instant visibility and yields instant results.
PPC is dependent upon the customer's interaction with the search engine advertisement, and businesses only pay for the number of visitors that arrive at their website through the search engine advertisement. Open Design develops and implements search engine marketing strategies that deliver visitors to its clients' websites in synergy with longer term marketing strategies (SEO).
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